EARTH HOUR AND YOU!

Saturday, March 29, 2008 at 8:00 pm

Earth Hour is an opportunity for each one of us to take action, influence others and start a wave of change that alters the course of climate change. From 8 to 9 p.m. local time on March 29, 2008, people across the world will come together to turn off their lights for just one hour—Earth Hour—to show it's possible to have an impact on climate change. Switching off is a simple action that can send a powerful message that we care about the future of the planet. But turning off your lights is just the beginning. What can one person do in the face of a global challenge?

EARTH HOUR – A Global Event on Climate Change
World Wildlife Fund www.earthhour.org

ONE PERSON. TAKE A STAND. MAKE A DIFFERENCE.

EARTH HOUR AND YOU
Earth Hour is an opportunity for each one of us to take action, influence others and start a wave of change that alters the course of climate change. From 8 to 9 p.m. local time on March 29, 2008, people across the world will come together to turn off their lights for just one hour—Earth Hour—to show it’s
possible to have an impact on climate change. Switching off is a simple action that can send a powerful
message that we care about the future of the planet.
But turning off your lights is just the beginning. What can one person do in the face of a global
challenge? Here are some easy tips to help you make a big impact:

Make it Happen
It’s easy and free to be part of the Earth Hour movement.

• Be sure to be counted. Sign up for Earth Hour by visiting www.earthhour.org and commit to turning
off your lights on March 29 from 8 to 9pm.

• Urge your friends, family, colleagues and contacts to show their support. It’s easy to engage
and inspire. Use or modify the sample e-mail at www.earthhour.org/take-action . Join our growing
online social networks on MySpace and Facebook—or start one of your own.

• Blog about Earth Hour. Add an official Earth Hour web banner from www.earthhour.org/downloads
to your blog, website, or online page. Or start a conversation about climate change when you wear
Earth Hour stickers you can print from www.earthhour.org/downloads.

• Spread the word. Earth Hour could be just the excuse you’ve been waiting for to knock on doors on
your street or in your building. Ask them to go dark. Plan a neighborhood Earth Hour celebration.

Reach Out, Speak Out, Go Out
Shutting off non-essential lights for WWF’s Earth Hour on March 29 will give you some time to think
about how you can be smarter about the Earth’s resources.

• You can still text in the dark. Make a list of all the ways you are going to reduce your energy
consumption: unplug unused appliances; change to compact fluorescent bulbs; properly inflate tires;
adjust your thermostat. Text your list to others and challenge them to make their own lists. Check
other lists for ideas you may have forgotten.

• You don’t have to sit alone in the dark. Talking about protecting the planet for future generations
can make for a very pleasant evening. Couple your conversation with some organic chocolate (dark,
of course!) and make Earth Hour a night to remember.

• Plan a get-dark party for Earth Hour. The younger crowd can host a slumber party complete with
scary stories, hold an acoustical jam session or bring friends together to do some dancing in the
dark. Don’t worry about decorations—it will be dark!

• Earth Hour is on a Saturday night. If the weather’s good, try a picnic under the stars. Ask your
favorite restaurant or bar to dim their lights and participate in Earth Hour. And if you’ll be at work,
take a look at our tips for businesses and restaurants.

• Check in with a local astronomy club about star gazing events. The night sky provides its own
light show – and here’s your chance to take a break and soak up the view.

Earth Hour Every Day

Earth Hour will bring together millions of people around the world to make a bold statement about climate
change. But if you really want to see an ongoing difference, then make Earth Hour part of your everyday
life. Here are four easy ways to significantly reduce your energy use.

• Update your mental checklist when you leave home. Instead of just checking for your keys and
wallet, add “shopping bags” and “water bottle” to what goes out the door with you.

• Switch to compact fluorescent light bulbs to save money and reduce emissions. Lighting
accounts for around 5 percent of household greenhouse gas emissions, and compact fluorescents
use 75 percent less energy than an equivalent incandescent bulb. Over time, you’ll save money
through reduced energy consumption and the extended life of the bulb.

• Turn off lights and computers at the end your work day. Unplug your chargers when not using
them. Speak to your office manager or landlord about installing motion-sensor lighting for little-used
areas or for after regular hours.

• Recycle. It’s as simple as that—recycling your cans, glass, plastic bottles, office paper and
newsprint, cardboard and other materials saves tons of carbon dioxide emissions and keeps natural
resources from being dug up all around the globe.